Marketing Strategies of Life Insurance in Public and Private Sector: A Comparative Study of LIC and ICICI Prudential

Ahmad, Mushtaq (2016) Marketing Strategies of Life Insurance in Public and Private Sector: A Comparative Study of LIC and ICICI Prudential. (Doctoral thesis). Aligarh Muslim University.

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Item Type: Thesis (Doctoral)
Divisions: Faculties > Faculty of Commerce > Department of Commerce
URI: http://ir.amu.ac.in/id/eprint/11825

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